1. Stick to
your Idea
“Take up one idea.
Make that one idea your life – think of it, dream of it, live on that idea. Let
the brain, muscles, nerves, every part of your body, be full of that idea, and
just leave every other idea alone. This is the way to success. – Swami
Vivekanand”
Entrepreneurship is fast becoming a fad. A new day college
goer wants to pick it up as dare thing to do. The online world is showing an
influx, the social media is promoting entrepreneurship and suddenly everyone
wants to go online to launch a new business. So it is better to find the best
idea based on expertise, team, skill-sets and budgets. The idea should be
strong & worthy enough to sustain. So that it does not becomes another
start-up attempt.
2. Stick to
your Plan
When you launch a business, it is better to plan. Plan for a
year or 2 and keep a steady expansion plan for 5thyear in mind. One should always have a plan B at the same
time. It is not necessary that everything goes by the plan but the business
plan shall remain solid and we need to stick to it.
Many of my clients change plans quickly which is fatal for
the business health and team motivation levels. All entrepreneurs must make it
a habit to stick to the business plan, however the ways to accomplish that plan
shall be kept flexible. Remember to “A
goal without a plan is just a wish.”
3. Stick to
Hard Work
In the initial days of business, hard work will pay more
than the smart work. Though the world
today vouch for Smart Work but an entrepreneur must be ready to work hard;
harder if required. And sticking to working hard is good for health of
business. The initial hard work pays with smart returns. So stick to it.
4. Stick to
Your Passion
Passion is most important requisite for
Entrepreneurship. There are many hurdles
in following the dream, getting new business, from executing projects to
managing teams but an entrepreneur must stick to their passion. If they love
doing the work, if they find peace in executing the projects even when they are
more about portfolio and less about profits – they need to take it up.
Sometimes, they have to stick to passion to gain the losing momentum and pace.
5. Stick to
Absolute Clarity
It’s not that entrepreneur cannot have a plan or a change in
plan. But they should be absolutely clear about what they want to take up and
how they plan to go about it.
Streamlining of actions or action oriented effort is only
possible – when one has got clear goals and a clear path to follow. So, all
entrepreneurs must stick to make clear goals before they begin working on them.
6. Stick to
your people – at least the Good Ones!
People, your team and stakeholders – there will be many. But
there will be few who will always give positive energy, positive vibes, and
sometimes referential business. It is not necessary that they will all be the
advocates of your brand but it is just that they believe in you. They help you
see higher and they offer sane advice.
An entrepreneur shall hold them close. It is important that you are
surrounded by positive people – who believe in your strengths and are always
there to push you towards your dream.
7. Stick to
it -Technology and Market Research updates
It is important for an entrepreneur to be updated with the
market updates. Not only does this helps in service customization, promotions
or consumer engagement. Technology after social media means engaging the right
people – from partners, promoter to even customers.
The technology trends are also significant as they help the
entrepreneur watch out & ascertain the forecasts and also it helps them in
keeping their own business & brand – as per the industry norms.
8. Stick to
it – The motto of Business is Profit
Yes, I wasn’t the one who believed in saying so a few years
back. Because when I decided to work on my own- Passion was enough to start and
to stick to it. But while we are counting the 10 things every entrepreneur
should stick to – Profit Motive is important. Because, if you keep on working
for satisfaction and happiness and not really earning much of it, chances are
that, your business will exhaust before yourself. And this is not a great idea. The concept of
being an entrepreneur is – to have an idea, to have the passion to excel in
that idea, to sustain and eventually progress to make it profitable for one and
for others too.
9. Stick to
it – Failure is not the End.
“Fall Seven times – Stand up Ten times.”
Sometimes businesses fail; sometime even a sustained
business becomes so monotonous and stereotyped. Few become obsolete because of
redundancy of application, technological innovation etc and others just fail
without a right or wrong reason. Now that failure is not the end. Businesses
need to evolve constantly. A constant check on the markets, the changing
consumer preferences, the influencers should be watched. The basic rule of
finding gaps remains true to each & every business – no matter how big or
small it is.
10. Stick
to it – Dream Big
Remember, you never fail – if we do not succeed we learn,
one of it happens and it is a win-win situation.
In the worst case scenario, an idea, a business might fail.
But that shouldn’t stop you from dreaming big. Dreams big or small – will work
as per your execution. So if you have dream- do not waste time in assessing how
big or small it is, how achievable & difficult it is, rather get to work
and start executing the baby steps towards the dream. Only then a dream will
become reality.
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